A New Chapter for Dog Lovers and Pet Businesses
DogPack has always been about more than connecting dog owners with each other. From local dog parks to breed-specific tips, our mission has been to make life easier and more fun for every dog and their human.
Today, we are taking a big leap forward with the launch of the DogPack Marketplace, a one-stop shop where dog owners can discover the best products while businesses connect with their ideal audience, all available on the website and soon integrated inside the DogPack app.
This launch changes the game for buyers looking for trusted products and sellers wanting to reach dog lovers without high advertising costs or complex funnels.
Why We Built the DogPack Marketplace
When we looked at how people used DogPack, two things stood out.
First, dog owners wanted an easier way to find quality experiences they could share with their dogs. Whether they were looking for parks, cafes, trainers, groomers, vets, or finding dog-friendly places and businesses on the map, we felt their pain and realized there has to be a better way for dog owners to find the best products for their pets too, without bouncing between multiple websites.
Second, businesses were struggling with expensive ads and disconnected customer journeys that made it hard to build real relationships with pet owners. For anyone that’s ever tried advertising on Facebook or Google Ads, you know the pain of investing countless hours into your campaigns only to break even at best on ROAS. It feels like an endless cycle of tweaking and optimizing, and it seems like the ad networks are taking most of your profits.
As businesses save on their ad costs, they can pass on some of that discount to the customer, creating a win-win for all involved.
The DogPack Marketplace solves both challenges. By keeping everything well-categorized on the website, from discovery to reviews to checkout, we have created a seamless experience that saves time, builds trust, and makes it easier than ever for buyers and sellers to connect.
What Buyers Can Expect: Shop Smarter, Not Harder
As a dog owner, you want the best for your furry friend, but finding the right products can be overwhelming. With the DogPack Marketplace, shopping becomes simple, fast, and reliable.
If you log in with your DogPack account, we’ll have info on your dog’s breed, age, and weight if you filled in those fields on your dog’s profile, and be able to recommend you the most relevant products.
In the future you’ll be able to edit your profile to select if you have other pets, such as cats, bunnies, birds, hamsters or fish, and get personalized recommendations and deals for those pets too.
Here is how it works:
- Dedicated Storefronts: Browse through beautifully designed, easy-to-navigate pages for each seller. See products, policies, and reviews all in one place.
- Trusted Reviews: Hear from other dog owners about what worked for their pets before you buy.
- High Quality Photos: Every storefront includes clear, detailed images and videos so you always know exactly what you’re getting.
- Smooth Checkout: Our trusted payment partners make transactions quick, secure, and hassle-free.
The goal is to give you confidence in every purchase and help you find the best options for your dog’s breed, lifestyle, and needs.
Why Sellers Will Love It Too: Lower Costs, Higher Impact
For pet businesses, the DogPack Marketplace opens the door to a highly targeted community of dog lovers without the usual headaches.
Here is what you get as a seller:
- Analytics Dashboard: See your sales, traffic, and customer insights in one place so you always know how your shop is performing.
- Community Powered Reviews: Build trust fast with feedback from real customers right inside the app.
- Seamless Storefront Setup: Upload product details, set policies, and add photos in just minutes. If your website is built with Shopify, you can sync your products, orders, and inventory with just a few clicks. No tech expertise required.
- Lower Customer Acquisition Costs: Connect with dog owners directly instead of relying on expensive ads or complicated funnels.
- Incredible Support from a team that cares: We’ll answer your emails and stay with you in the thread until your issues are resolved. You won’t get bounced around from agent to agent — we treat the success of your business as if it’s our own.
It is everything you need to grow your business, all inside a platform built specifically for pet owners.
Key Features of the DogPack Marketplace
Here is a closer look at what makes the DogPack Marketplace stand out:
- Storefront Pages – Fully branded spaces for sellers to showcase their products.
- Review System – Let buyers share honest feedback, creating transparency and trust.
- Photo Galleries – High-resolution images and videos so buyers can shop confidently.
- Checkout Integration – Credit and debit payments through trusted partners for speed and security.
- Finance Overview for Sellers – Clear visibility into sales, payments, and growth metrics.
This first release is only the beginning. Future updates will bring even more features for both sellers and buyers, making the marketplace smarter and more powerful over time.
How This Helps the Entire DogPack Community
With this launch, we are creating more than just a shopping feature. We are building a stronger ecosystem for dog lovers everywhere.
Buyers get the convenience of shopping and reviewing products in one place, while sellers gain direct access to the right audience without the noise of traditional marketing channels.
And because it is all happening inside DogPack, everything stays connected: community conversations, product recommendations, and the stores that bring it all together.
Ready to Dive In?
Whether you are here to shop for your pets or grow your pet business, the DogPack Marketplace is ready for you:
- For Dog Owners: Check out the Marketplace on the website, explore storefronts, read reviews, and find the perfect products for you and your dog.
- For Sellers: Set up your storefront today and start reaching thousands of dog owners in a community built just for them.
The DogPack Marketplace is here to make life better for dogs, owners, and businesses alike. And this is only the beginning. With your support and belief in our vision, we will lower the cost of owning a dog, support amazing business owners who dedicate their lives to creating amazing products, and bypass the big ad networks.
